POE gives credibility to findings and analysis. Carrying

POE can evidence the company ethos and brand. By using POE
research, a practice can develop specialisms in their line of work. Sharing
this information can help establish a practices as a leader in the field,
providing a platform to influence future clients in investing in a good service
through the evidence lift by the POE 

Using POE also reduces risks by providing information and evidence
of previous projects as a basis for making decisions that can be developed by
clients in the long term and adjusted to take into account issues such as
climate change

POE is best taken as a collaborative process, especially along the
way. This would mean that any problems or issues that arises can get solved
quickly. It also means that by doing POE as you go along a project, your
collaborators will see you as more of a professional and overall be more
satisfied with the job. It could mean that people, especially clients will be
willing to recommend or work with you again.

“To be a professional is to have a custody of a body of knowledge”
(Building knowledge). By developing POE, architects can demonstrate and develop
the effectiveness of what architects so, diminishing the sterotypes of an
architect. By collaborating with academice architects can gain access to
expertise and resources to undertake a robust POE effectively which gives
credibility to findings and analysis.

Carrying out POE on a series of projects creates a cycle of
learning and improvement. By undertaking POE across a number of projects,
architects can compare between buildings of a similar typology (ie houses,
offices, schools etc.). This will help highlight and develop strengths within
the practice whilst also identifying weaknesses, which although is one of the
things architects are afraid of, would help reduce those weaknesses.

On a completed building, carrying out POE can help architects and
clients see the difference the design solution was and compare the improvements
it has made, giving the architects more credibility and displaying the value an
architect can bring to a project.

A simple yet effective method of POE is just simply a building
walk though. But doing this the architect, can gain insight of how a building
is being used. Another way to hold a round table type meeting where focus
groups can indicate what has worked and what hasn’t from a user’s perspective

There are creative ways in which a practice can carry out POE
making use of an architect’s creative talent such as mapping, sketching and
photography. Encouragement of creative POE can be encouraged to help an
architect be more enthusiastic about doing it.

Another simple method of POE is energy and environmental
monitoring. This can help determine whether the building is performing as
intended, it can also reveal how occupants behave in the building and what
impact it has on the building itself. This can help determine how the building
is managed can be improved on by educating users how to use it efficiently. The
environmental factor can also draw out a link between user satisfaction and the
environment of the building

“POE is central to understanding, benchmarking and improving the
contribution architecture can make to the wellbeing of people and the
environment over the long term” (building knowledge) this includes measuring of
resources efficiency and biodiversity. As well as the impact of the environment
on, for example, student learning, staff productivity, patient health and well
being